Personal branding: overrated, or common sense?

I’m sure you’ve seen a number of posts that talk about ‘personal branding.’ They mostly have something to sell you, or an approach you really ought to take, which involves hundreds of hours of sustained work, and buying books and seminars.

BUT: to get started, keep it simple. If your blog is your primary website, keep it that way, and give it the focus of how you are talking to the rest of the world. (A great posting on this is here…)

First, be consistent in what you say. You are talking in public, and it’s going to be around (probably for the rest of your life).

Second, put ALL of your social media links on your blog. If you are using wordpress, it’s remarkably easy. (I’ll do a quick tutorial if there’s interest.). Remember the big three (FOR YOU): twitter, linkedin, and delicious are mine.

Third, see if this makes a difference on your blog stats. (Second edit: yes, it did, see the graph.)never trust graphics without vertical scale ;-)

Regards,
Dak

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SubVersion (SVN) for fun and profit

Lifehacker had a reference to a really excellent posting on “Using SubVersion for Writers.”

This is a really good overview, with examples, of how to use SubVersion for writing, web projects, etc. Continue reading “SubVersion (SVN) for fun and profit”

Saving paper, saving time through PDF

I imagine that you’ve thought about trying to reduce the amount of paper you handle.

A good place to start is reducing the amount of paper you generate.

A GREAT place to start that is to quit printing documents for reference, just keep them on your computer.

Saving output to PDF is a great place to start, and you can do it for free. PDF isn’t perfect, but it’s good enough for capturing page images, so it’s a great substitute for paper.

HOW TO, and how it pays off:
Continue reading “Saving paper, saving time through PDF”

Saving paper, saving time through PDF

I imagine that you’ve thought about trying to reduce the amount of paper you handle.

A good place to start is reducing the amount of paper you generate.

A GREAT place to start that is to quit printing documents for reference, just keep them on your computer.

Saving output to PDF is a great place to start, and you can do it for free. PDF isn’t perfect, but it’s good enough for capturing page images, so it’s a great substitute for paper.

On the Mac (OS X only): print your document, and use the PDF link to save a copy.
(Yes, “It just works.”)

On Windows, install CutePDF and use the virtual printer that it creates to save your output to PDF.

In both cases, be sure to check that the information you wanted is in the printout!

If you want to REDUCE the paper you print, but need a few reference pages:

On Mac (OS X): print your document, and use the Preview link to send the PDF to the Preview application. Print the just the pages you need.

On Windows: use the page preview menu item (if supported in the application), and print just the pages you need. If page preview is NOT supported, create a PDF (see above) and print just the pages you need.

Unfortunately, PDF isn’t the greatest format for archiving, but it’s a good step in the right direction.

Best,
Dak